Posted on

News Studio Backgrounds and Printed Fabrics

Whether or not you’re a big TV news studio, working with your school or university news team, or otherwise involved in covering events – you know that the perfect backdrop is vital! A lot of people opt to go digital nowadays, but sometimes that is not an option. If you’re looking for something that is easy to set up, can be portable or permanent, and is bright, vibrant, and will not fade over time. You might want to consider getting a printed news backdrop.

Studio backdrops are on the rise. Above all it is a cheap and versatile way to change it up for your viewers.

WCTI 12

WCAT-TV

Fox News

On national bowling day, August 12th, Fox and friend invited Kelly Kulick a professional bowling champion to teach the host some new bowling moves. Fox chose our backdrops as decor for their show. Click Here to see this backdrop in action!?
national bowling day backdop

In conclusion, printed fabrics are everywhere! It is an inspiring time to be in the printing business. We are witnessing a new trend – the rise of printing on cloth. This fabric is hard to tear it is washable, lightweight, easy to transport. We offer a blackout option as well. The uses are endless from the trade show floor to photo booths, and now you can see it on your TV screen.

Give us a logo and see what we can do here.

Posted on

Does Size Matter? The Perfect Step and Repeat Logo

Step and repeat backdrops are great for branding and exposure. Making a memorable impression on clients as well as preparing them for what to expect. Branding involves advertising, product consistency, customer service, merchandise, giveaways, promotions, and more. Advertising is one of the essential pillars of branding and step and repeats are a great tool. Ideally, step and repeat backdrops are used as a photo opportunity and then the images are shared on social media bringing more viewership and recognition of the brand.

The Size

Logo step and repeats are versatile you can display at a conference, trade shows, expos and number of other events. Knowing what type of event you are creating the step and repeat for helps a lot in designing it. But what ultimately decides the size of the logos is the people in front.

The best size for big groups of people is large logos with generous spacing where the photographer would have to zoom out to capture everyone and reveal a recognizable logo. Smaller logos work great when taking close-ups of one to two people.

The Pattern

If you don’t know the feel of the event and can’t figure out what size of logos to use just setting a large image in the middle of a small logo step and repeat pattern can solve the problem.

step and repeat examples with a center logo

Choose a pattern to symbolize relationships between partners when dealing with multiple logos. Portraying one logo more prominent then the rest will give the impression of a parent company and having two logos the same size and space around suggest a partnership.

Curious about how we can help? We have a design team on hand, ready to get you out of your creative block. Upload your logo and tell us about your show and see what we do for you at www.exhibitbackdrops.com/free-mock-up

Posted on

Design terms explained for non-designers

As you know we offer a free graphic design service. When you need a fresh design for your trade show backdrop we got you covered. Here are some design terms that can help when talking to our designers.

Resolution Terms

DPI, Raster, Vector, Enhance

resolution

Resolution refers to the amount of information an image includes. Low-resolution images appear blurred and pixelated. DPI is the measurement for resolution, or in other words, Dots Per Inch. The higher the number the better. It prints up until 300dpi and resolutions of lower or higher dpi will appear blurred. Printers still use dot pattern to transfer an image onto paper (or in our case fabric) so 300dpi means there are 300 dots in one inch of space which is ideal for print. However, 200dpi means 200 dots per inch and in most cases that will appear blurred.

vector

We prefer to print Vector images because in a vector image the dots are mathematically calculated when it is scaled up so it always appears perfectly, no matter if you print the same image as an inch by inch or a 100ft by 100ft. Raster images are made of a series of pixels and scaling up usually yields a pixelated or blurred image. Enhancing an image refers solely to making a raster image brighter or using the contrast. Anyways, there is no software that can make a 2in by 2in 15o dpi image print any bigger than that.

Body Copy

Another well-used design term is body copy. It simply means the main text or content of a particular project or publication, website or brochure.

text

Color Palette

Matching colors chosen for your design. Choosing colors is important different colors have different emotions attached to them – Monochromatic.

colors

Pantone (PMS)

The Pantone Color Matching System is largely a standardized color reproduction system. Moreover, by standardizing the colors, different manufacturers in different locations can all refer to the Pantone system to make sure their true colors match without direct contact with one another.

pantone

Stock Photos

Stock Photography is the supply of high-quality photographs, which are often licensed for specific uses. Here is an example of a stock photography site:  www.pexels.com.  This is one of the very few free stock sites.

Typography

The style and appearance of print matters: At 3 to 5 feet away, text should be at least half an inch tall to ensure readability. That is anywhere between 24pt -36pt and up. Sans Serifs has a bit more detail, so they need to be displayed a bit bigger.

typeography

Posted on

10 of Our Favorite Printed Backdrops

1.
wagner rail systems

Indeed, this Wagner Railing Systems booth design created a remarkable selling space. A 240″ wide by 92″ high print filled the booth space with a beautiful image of a light rail installation while still having space for product samples.

2.
backdrop

A beautiful 120″ wide by 92″ high backdrop that was used in multiple trade shows and events currently resides at Rentalan office lobby.

3.
backdrop

Wild Cats Tv needed a new studio backdrop, and it turned out spectacular. This print was not our standard size, but rather the set is made of 2 prints 35″ by 90″ and one panel of 45″ by 90″ and is attached with grommets. We can print any size to fit our customer needs.

4.
backdrop 
Another fun print, thanks to Project 938 for letting us be a part of your community. Because we worked so hard to get the truest blackest black we printed many swatches and looked at them in a variety of lighting situations. We ware able to get the perfect print.
5.
backdrop
This is the first of 19 prints for a youth center’s walls, the kids had lots of fun taking selfies with this vibrant print as a background.

6.

backdrop
A simple but very impactful backdrop. The green matched perfectly to the carpet of the trade show – certainly tied the booth together. Our design team can match any Pantone color. Let us know in advance about how you are planning on using the custom print as well as your company color specification. This is the key for a fast turn around time and a perfect print.

7.

backdrop
Our manufacturing friends are always on point.
8.
backdrop
Yet another colorful print for a bridal show. That truly encapsulate modern wedding trends.
9.backdrop
No one can resist the chocolate goodness because this print turned out so sweet.

10.

backdrop

White Halloween coming up now is the time to get a themed backdrop. Check out this print for an office party.
Start your backdrop design today! We have a team of designers ready to assist you. Simply fill out free mock-up form and we will be happy to help. Further more upon submission of your information, you will receive a mock-up of your booth – a very accurate representation of what your print will look like.